About us

Riding.Vision is a fully working and daily updated e-commerce and research platform that was founded in 2016 as an art project by Swiss artist Robert Estermann.  
A visual laboratory of the New Riding. While the theme of rider and horse is anything but new, its (sub)cultural expressions are manifold, yet all of them are more or less stuck in their own conventions and histories. Riding.Vision transcends such conventions into new spaces and experiences. Idiosyncratic, ironic, visually curious, senusal, queer, it also tells the stories of obsessions, dominance, colonialism, spectacle and modernity.
Statement by the owner/founder. All our videos are at least FULL HD and all pictures are at least 2400 pixel on the longer side. Each picture has been individually selected, composed and color corrected by myself. Our content is 100% exclusive and self-produced. New videos, picture-sets and printed matter such as posters are added daily to our ever expanding collections. My team and I implemented a state of the art web-design and shopping experience for you, powered by Shopify. Buy only the photosets and videos you like. See screenshots of every video before buying it, and preview each picture as a thumbnail before buying a picture set. The download link is instantly provided after finalizing the order, on the confirmation page as well as sent to you via email. The order fulfillment process has been throughly tested by us and we guarantee its flawless working. Secured payment guaranteed by several options such as PayPal, or by credit card (also possible directly without PayPal involved). All your personal information, including your email address, is kept strictly confidential. We are a real company with a real address. Riding.Vision already provided several hundreds of instant video/image downloads so far. Become our happy customer today.
Explore our collections.

Use our contact page to reach us for customer service or for any questions, comments or business enquiries.
No pornographic or violent content and no harm to human or non-human animals whatsoever.